There are 3 things that people want to know when looking at your business opportunity.

These are three things you need to put on your capture page.

1. Is it EASY?

People have a hard time actually doing WORK. They are put off by effort and are not willing to go through the time and pain associated with learning something new. They are looking for a system that is as close to plug and play as possible.

2. Does it WORK?

Results are everything. Everyone wants to see proof that your product works. It needs to be documented proof that you started with nothing, just like them and were able to produce the results with no cash-flow and no list. This is your general customer audience.

3. Can I do it?

Again, an insecurity with your customer means they are going to question if they are good enough or committed enough to follow through and keep working until they see results. They want the easiest and quickest SYSTEM available to produce MASSIVE gains.

If you answer these 3 questions, you are well on your way to a sale. Whether or not they can follow through with directions and take action to do what is necessary is out of your hands. Only a change in mindset is going to be able to do that.

Can you put a price tag on your head? Can you demand a certain wage from your employer? If not, why not?

Look at the amount of money you are making right now. That is exactly what you are worth. If you are making next to nothing and on the poverty scale in income, it is because that is all you are worth. If you were worth more, you would make more. There is no excuse.

You may say that you have more potential and should be making more money, but if you want more money, you will find a way to make it. If that is not how you operate, then you have a problem with your mindset and your self worth.

If I were your boss and I told you that I would give you $50,000 if you could generate 500 quality leads for my business in a month would you get it done? Of course you would. You would find a way to get someone to teach you how to do it so you can do it again and again and make $50,000 every month. If you would do that for an employer for the promise 0f $50,000 a month, why can you not do it for yourself?

The problem lies in your belief and motivation. Why would you be able to get the job done for an employer who has a deadline and is willing to pay you handsomely for it, but would not do it for yourself?

Is it the fear of being fired and losing your job? Or is it because your boss has more faith in you than you do in yourself?

So many entrepreneurs fall into this trap of not being able to get the job done for themselves. They may know what they have to do in order to make themselves successful, but struggle to get motivated to do it. The reason is they are not backed into a corner and being told what to do and have other people relying on them.

They are not willing to perform for themselves. They lack that self belief.

A common trait for many marketers is that crisis stage, where they realize they have no other option than doing what it takes to become successful. It is the place where there is no way out and it’s either fail and quit or roll the sleeves up and do whatever it takes.

The mindset shift during this crisis stage is the shift needed to become successful. It is not an easy thing to have the discipline to have that mindset when you are living a comfortable life, which is why so many people fail in all businesses.

Having a community and mentor is crucial to success. Someone who is going to make you accountable and who has actually gone through the steps and the work to make themselves successful. One of the major problems with the network marketing/MLM models is your upline, who is supposed to be your mentor has no idea what they are doing either and they have not done what it takes to be successful. So, you one unsuccessful person trying to motivate a new recruit. It is a relationship that is destined to fail. Success breeds success and failure breeds failure. It has nothing to do with the product and the business model if you are following the practices of a failure. Only 3% of Network Marketers are successful and if you can manage to align yourself with one of those guys and do what they do, you have a good chance to succeed yourself, but the majority are following the other 97% and are doomed to failure.

Quickly write down the names of the ten people you are most involved with in your life.

That may be friends, family, co-workers etc.

Write them down the page in a list.

Now, by each one of them, write down the amount of money they make in a year.

When you have done that, average them all by adding up the total and divide by 10.

Whatever the result is will be a pretty good indicator of the amount of money YOU make in a year.

The reason. You are a product of your environment.

If you want to change the amount of money you make, you need to change the people you associate with.

But, the better news is, you are only a product of your environment because you want to be. You are completely in control of your own thoughts, so you are completely to blame for the situation you are in.

If the people you associate with are getting you down and killing your dreams, you need to seriously evaluate those relationships and see if they are good for you. Do they have your best interests at heart, or are they stuck in a poverty mentality with no ambition to get out to bigger and better things?

In order to change your financial thermostat, you need to associate with people who make the kind of money you want to be making. That might be hard at first, but you need to find yourself a mentor and leader who will be able to coach you and introduce you to a better way and higher mindset.

You are completely in control of your own thoughts, therefore you can completely change the situation you are in right now. No-one is going to do it for you, but if you can find a mentor to teach you the right mindset and marketing plan, your mission can be accomplished with little more than passion and focused action.

The reason people fail in network marketing and home business is that they spend more money than they make.

97% of people in this industry spend more money than they make. That is an expensive and time consuming hobby?

Are you one of the 97%. Statistically, if you are reading this, then you are.

What else makes people fail in home business? Lack of time, lack of focus, lack of results, lack of enthusiasm.

The reason so many people fail is they are buying into a course or business with an employee mentality. They are not ready to have success. They don’t know who they are and what they want yet. They don’t have their defined goals and the action steps required to accomplish them. They are hoping for that magical money making system they were sold on to automatically send money to their bank account.

There are 3 things that are crucial to success in this home based industry.

Mindset: You must have an entrepreneur’s mindset and know who you are, what you are about, have your achieveable goals set and have the mindset to take action to get what you want.

Marketing: This is the variable that every entrepreneur must master. A marketing system is a must in order for you to achieve success. You can’t expect success if you can’t get your message out to the masses. Having a system to follow that will teach you to do that means you can market anything to anyone at anytime. It is an education in marketing for yourself that is the most valuable thing you can spend your time on.

Mission: There has to be a bigger cause than you in order for you to keep the enthusiasm in your business and success. This is also where passion is evident when people talk to you. This is the attraction marketing part. People will follow passion. They want to be part of something bigger than them. The best use of your time and money is to spend it on something that will outlast you. Something that will leave a legacy. Something that will make a difference in people’s lives for years to come. Spend your time helping others achieve what they want and you will be compensated accordingly.

“If you care at all, you will get some results. If you care enough, you will get incredible results.” (Jim Rohn)

Having these three things in place before you buy into your next opportunity will enhance your success in this industry. There are only 3% of the people in the industry who are actually successful. These are the people who have taken time to work on themselves and become leaders and added value to society. When you have done that, you will be among the elite that will command a following into your business and success will follow.

If you saw this video you will know why so many people struggle still after making the decision to buy a marketing system.

Marketing systems do work, some better than others, but they all work if you will.

So what is the formula for getting people to take action when they buy one of these courses? Very simply, it is all about mindset. In his crude, but very effective graph, Tony Robbins explains the four needs each person has to make money. They are:

Potential

Action

Results

Belief

They all feed off each other. Watch the video here before it is taken down.

Finally, you will know the Tony Robbins “magic formula” to financial success.

This four step system virtually guarantees you will follow through and have success in any business once you know how to take massive action.

It is the same process that Frank Kern and John Reese went through to become internet millionaires. When you hear their stories, you will realize that you can do it too.

Watch it now!!

4 Step Massive Action Video